This book challenges the conventional profit-centric view of organisations, advocating instead for a model that intertwines employee purpose with corporate goals, thus fostering a human-centric approach to HR.

A Purposeful Shift

In an era where corporate accountability is increasingly scrutinised, Purpose-driven Organizations presents a timely exploration of how businesses can thrive by prioritising higher aspirations beyond mere profit. The authors introduce compelling insights, combining academic rigor with practical models, to address the growing demand for organisations to contribute positively to society. They argue that an employee’s sense of purpose can be a driving force for organisational success, ultimately reshaping how we view human resources as a strategic partner in fostering a more meaningful workplace. This shift towards purpose-driven practices is not just an ethical imperative; it has become a strategic necessity in today’s competitive landscape.

The book meticulously dissects the development of purpose across various organisational levels, from strategic planning to effective communication. Each chapter is rich with actionable insights that avoid theoretical jargon, allowing practitioners to distinguish between fleeting trends and impactful strategies. By focusing on purpose at every level, the authors provide a comprehensive framework for building sustainable organisations that benefit both employees and the wider community. This makes Purpose-driven Organizations particularly relevant for HR professionals who seek to align their practices with a broader vision that values employee well-being and societal impact, thereby humanising the field.

I sought any flaws within the text but found none, as the book’s seamless integration of theory and practice stands out. While traditionalists may struggle with the shift in focus from profits to purpose, this book will resonate with those who understand the changing dynamics of the workplace and the importance of fostering a culture that values meaning. The narrative evokes the spirit of Simon Sinek’s Start With Why, which also emphasises the necessity of purpose in driving organisational success. Purpose-driven Organizations is finding a compass in the fog, guiding HR professionals toward a more enlightened path of leadership and engagement.

About the Authors

Carlos Rey is the Founder of DPMC and serves as a Professor and Director of the Chair Management by Missions and Corporate Governance at Universitat Internacional de Catalunya (UIC Barcelona) in Spain. Miquel Bastons is an Associate Professor of Organisational Behaviour and Ethics at UIC Barcelona. Phil Sotok is the Founder of VentureSource Corporation and President of DPMC North America in the USA.

Join the Conversation

What are your thoughts on the impact of purpose in the workplace?

• How do you believe purpose can influence employee engagement?
• What challenges do you foresee in implementing purpose-driven practices in organisations?
• In what ways can HR facilitate a culture of purpose?